Are Lego’s Green Projects Building Blocks for a Sustainable Future?
Are Lego’s Green Projects Building Blocks for a Sustainable Future?
If you have ever stepped on a Lego brick, you know they’re virtually indestructible. For a product designed for children, that kind of durability is an undeniable advantage. But as the environmental impact of plastic pollution becomes clearer to consumers and manufacturers, Lego has begun to re-examine […]
Consumers Are Pushing Brands Towards Renewable Materials
Consumers Are Pushing Brands Towards Renewable Materials
Businesses are finding that consumers are no longer accepting the widespread use of non-renewable materials like single-use plastics. As environmental awareness grows among consumers, the search for sustainable alternatives is on. Forward-thinking organisations are finding that they can stand out among the […]
What Is Greenwashing and How Can You Avoid It?
What Is Greenwashing and How Can You Avoid It?
The term greenwashing is a variation on ‘whitewashing’. It refers to the act of advertising environmental claims without backing it up with real policy. The term has been around since the eighties, when an environmentalist coined it as an ironic commentary on a hotel’s […]
Retailers Are Taking on Digital with Innovative Displays
Retailers Are Taking on Digital with Innovative Displays
Traditionally, the window display has been the fresh face of retail. Curious shoppers take a look as they are passing by, and if there is something new and exciting to be seen, they are tempted to step inside. Nowadays, innovative retail displays are enabling retailers to […]